With 20 years of experience in creation, copywriting, advertising adaptation, editing and journalism, I love to play with words and ideas to find the right balance between strategy and style.
Contracts for agencies and advertisers from various horizons in Quebec. Research and content verification, copywriting for articles, documentation, ads, videos, social media, etc.
Hogarth Worldwide (WPP) and Craft Translation (IPG). Advertising adaptation for the French Canadian market. International brands.
2018-2019 (1-year contract)
Content creation, advertising transcreation in English and in French, copy editing and proofreading.
English and French copywriting, advertising adaptation, community management, editing.
“Roxanne can see further than the initial brief. Her strategic thinking and the mastery of her art made her a major asset in our team.” - Stephanie Forest, Creative Director
Creation and writing for advertising, literature, video and web content for Insurance and Wealth Management.
Advertising agency. Wide variety of accounts and media.
“A true idea machine.” - David Gélinas, Art Director
“Roxanne’s contribution is rich, precise and consistent.” - Martin Saulnier, Video Director
“Roxanne shows great collaboration and can adjust to many different situations. She is curious and dedicated, with a very large cultural knowledge, and she’s not afraid to get out of her comfort zone.” - Jean-Bernard Charette, VP Operations
Production and anchoring of the arts segment on the TV News. Radio host of the weekend show. Review and live broadcast of closed captioning for the news.
Student jobs in summer training camps, CIC Officer.
Second-cycle academic degree in France and England with professors from around the world.
Specialization in television, radio and photography.
Integrated classes in all main educational fields for the gifted.
I was part of the Board of Directors from 2014 to 2017 as Secretary and Vice-President. In 2016, I took charge of the redesign of the website. Today, I lead the branding committee, I help with the promotion and I am the editorial webmaster.
“Roxanne has a strong strategic mind and shows great professionalism. She’s creative and dynamic, and has solid experience in project management.” - Marie-Noël Pichelin, SQRP President
“An excellent writer coupled with a ball of energy, enthusiasm and good humour (and perfectly bilingual).” - Gilles Trudeau, Colleague of the Board of Directors
This organization was responsible for the conversion of a church into a multidisciplinary space, to avoid its destruction and be available for artists and neighborhood residents. I participated in the Board of Directors from 2010 to 2012, a time marked by the hiring of the first manager, the first general assembly and the increase of activities offered.
In 2011, I was invited on an advisory committee to evaluate the current state of the symphonic orchestra and produce recommendations regarding its longevity - in addition to my marketing skills, I’m also a regular classical chorister. Many of the recommendations we presented were implemented by the organization.
“We have appreciated her great analyst and mobilizer qualities.” - Jean-Marc Vanasse, OSTR President Ex Officio